Real estate service

HERRLIN REAL ESTATE is a company specializing in real estate and property brokerage. We assist our clients in buying and selling properties, with a strong focus on personalized service and attention to detail. Our goal is to provide a smooth and professional experience in every real estate transaction.


Preparations

To optimize the presentation of your property before listing it for sale, we recommend minor renovations or touch-ups if needed, such as painting, decluttering, and garden maintenance. These improvements can enhance the property's appeal during viewings and photography. If desired, we can connect you with experienced professionals for these tasks.

Next, we schedule a consultation with our stylist, Elisabeth, who provides professional recommendations to enhance the visual impression of the home before photography. On the day of the shoot, she will be on-site to style and arrange the property in the best possible way. Decorative elements, such as fresh flowers, are provided by her.

Photography is conducted by our photographer, Astor, who not only captures high-quality still images but also records video using both a moving camera and a drone to create a complete visual presentation of the property. Additionally, we produce a short film where our real estate agents guide and present the home.

To ensure a smooth sales process, we kindly ask you to provide all relevant information about the property. We also recommend conducting a pre-inspection and ensuring that a valid energy certificate is available. If needed, we can assist in arranging certified professionals for these services.

Finally, we compile a detailed property description and a digital brochure (E-prospect), which will be distributed to potential buyers during viewings along with other relevant documents.

Sales

The property is registered in our client database, which consists of two segments, one of which includes clients with an investment capacity exceeding 50 million SEK. We initiate contact with potential buyers within our existing network and discreetly present the property to interested parties.

The property is then published on our website while simultaneously being marketed through our social media channels. We utilize targeted digital advertising based on meta-analysis to optimize reach and ensure we connect with the right audience.

The information is automatically retrieved by Booli from our website, providing additional exposure for the property.

We arrange private viewings for serious buyers. Before the viewing, a financial assessment is conducted through the verification of a loan approval or bank details.

We manage the negotiation process and ensure that all legal documents are properly prepared, guaranteeing a secure and seamless transaction.


Deal

The Sales Process When Buying a Property in Sweden

Buying a property in Sweden is a structured process that typically follows these steps:

1. Financing and Loan Pre-Approval
Before you start searching for a property, it is important to secure financing. Most banks and lenders offer loan pre-approvals, which provide a preliminary indication of how much you can borrow. Many sellers require a loan pre-approval before accepting an offer.

 *Contact your bank to obtain a loan pre-approval
* Review your down payment (at least 15% of the purchase price)
* Plan for additional costs (title registration, mortgage deed, renovations, etc.)

2. Finding the Right Property
Once your financing is in place, you can begin searching for a property.

*Book viewings for interesting properties
*Bring a building expert if you are unsure about the condition
*Ask the real estate agent about the property's condition, renovation needs, and operating costs

3. Bidding Process
If you find a property you are interested in, you can participate in the bidding process. In Sweden, an open bidding system is commonly used, where all interested buyers can see the current bids. The real estate agent manages the bidding and informs the seller of new offers.

*Place a bid through the real estate agent
*The bidding is not legally binding until the contract is signed
*The seller has the right to choose the buyer – the highest bid does not always win

4. Purchase Agreement and Down Payment
Once the seller has accepted your bid, both parties meet to sign the purchase agreement. The contract includes the purchase price, closing date, conditions (such as inspection), and other relevant details.

*Down payment (usually 10% of the purchase price) is paid within a few days after signing the contract

5. Property Inspection
It is the buyer's responsibility to inspect the property before completing the purchase. If you have not conducted an inspection before bidding, you can include a contingency clause in the purchase agreement.

*Hire a certified inspector

6. Closing and Final Payment
On the closing day, the buyer pays the remaining balance of the purchase price. This is handled through the bank and the real estate agent, who also manage the title registration and mortgage deed if applicable.

* Final payment is made
* Title registration is filed with Lantmäteriet (fee: 1.5% of the purchase price)
* Mortgage deed (for home loans) is registered if needed (fee: 2% of the loan amount)
* The seller hands over the keys


7. After the Purchase – Taxes and Ongoing Costs
After the purchase is completed, you need to consider ongoing costs and taxes.

* Property tax/service fee is paid annually
* Operating costs such as electricity, water, insurance, and maintenance
* Capital gains tax (22% of the profit) applies if you sell the property in the future